E-commerce Visual Copy Behind Two Approval Gates

Style is locked on three counts: at most three colours; the product filling 60 to 80 percent of the hero frame; a coherent lighting and type system. The five hero images have fixed jobs — stop the scroll, name the pain, show the difference, place it in a scene, ask for the action. Self-review runs five independent dimensions; one scoring under 80 is rewritten on its own, and a high score elsewhere cannot compensate. The stated boundary: no legal conclusions, no invented test reports or approval numbers, no publishing.